Campaign Branding
Dissy x Dking Mid Autumn
In Collaboration with Dissy local content creator group and the beloved Durian Brand, Dking, we present an enchanting campaign celebrating the season and the delectable Mid Autumn Durian Snowy Mooncake.
Mooncake Box Design
The overall design of Dissy Durian Snowy Mooncake Packaging is to captivate the younger audience and the fans of Dissy. By combining an attractive colour scheme, whimsical cartoon characters, and an interactive mini chess game, we have designed them a packaging design that is both visually appealing and emotionally engaging.
OUR ROLE:
- PACKAGING DESIGN
- CAMPAIGN VISUAL DESIGN
- PRINTING MATERIALS DESIGN
- DIGITAL VISUAL DESIGN
Campaign Key Visual
In this campaign visual design, we have incorporated the talented artists of Dissy, showcasing their personalities and comedic expressions. Each artist is depicted in a playful lighhearted manner, reflecting their natural charisma and sense of humour. This idea not only captures the essence of the Dissy characteristics but also resonates with their dedicated fan base.
